Mike leads all pre-sales functions including strategy, solutions marketing, and vertical research. He has 20 years’ experience in the media industry with 15 years in the digital-media space. Mike is also a frequent speaker at industry events on topics spanning from video strategy to the future of programmatic-buying platforms, and he sits on a variety of industry committees.
Prior to joining Rocket Fuel, Mike served as executive vice president of planning for North America at Universal McCann, where he oversaw accounts across various verticals and integrated the digital and traditional planning teams into one group.
Mike is a native New Yorker who resides in Port Washington, Long Island with his wife and three children. He is an avid soccer and hockey fan.