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InMobi

company

About

InMobi develops an advertisement serving algorithm that helps in optimizing the ranking of the advertisements served on mobile phones.

Details

Last Funding Type
Series B
Last Funding Money Raised
$8M
Industries
Advertising,Advertising Platforms,Digital Media,Marketing,Mobile
Founded date
Jan 1, 2007
Number Of Employee
501 - 1000
Operating Status
Active
Legal Name
InMobi Pte Ltd
Also Known As
InMobi Technologies
Sub-Organizations
Glance

InMobi provides mobile advertising services in Asia and Africa. It develops an advertisement serving algorithm that helps in optimizing the ranking of the advertisements served on mobile phones.

InMobi also provides campaign management services, such as strategy, designing, executing, managing, and optimizing campaigns, and advertisement creation, format, and targeting services for advertisers. Moreover, it offers monetization strategies to monetize site traffic by using a combination of performance and branding advertisements, and an advertisement serving algorithm to rank the advertisements available based on user targeting and past performance for publishers.

Further, InMobi provides advertisers and publishers with access to near real-time reports to monitor the performance of advertisement campaigns and the status of site monetization. Furthermore, it offers InMobi Ad Tracker, a mobile campaign conversion tracking solution; and Lifetime Value Platform, a platform that identifies in-application user groups and provides behavior insight to publishers or application developers.

InMobi has a strategic partnership with TalkingData. Naveen Tewari, Mohit Saxena, Amit Gupta, and Abhay Singhal founded mKhoj Solutions Private Limited in 2006 that became InMobi Technologies in August 2009, with its headquarters in Bengaluru in India and additional offices in New Delhi and Mumbai in India.

Funding Rounds

Number of Funding Rounds
Total Funding Amount
7
$320.60M
InMobi has raised a total of $320.60M in funding over 2 rounds. Their latest funding was raised on Jan 1, 2019 from a Series Unknown round.
Announced Date Round Money Raised Number of Investors Lead Investors Post Valuation
Jan 1, 2019 Series Unknown 1 Lightbox Detail
Sep 29, 2015 Debt Financing $100M 1 Detail
Dec 2, 2014 Series Unknown $5M 1 SoftBank Capital Detail
Sep 15, 2011 Series C $200M 3 SoftBank Capital Detail
Jul 13, 2010 Series B $8M 2 Kleiner Perkins
Sherpalo Ventures
Detail

Investments

Number of Investments
Number of Lead Investments
1
0
InMobi has made 1 investments. Their most recent investment was on Mar 16, 2015, when NestAway raised $1.20M.
Date Company Name
Round Money Raised Industry Lead Investor
Mar 16, 2015 NestAway
Seed $1.20M Home Renovation

Investors

Number of Lead Investors
Number of Investors
5
6
InMobi is funded by 6 investors. Lightbox and SoftBank Capital are the most recent investors.
Investor Name Lead Investor Funding Round
Lightbox Yes Series Unknown
SoftBank Capital Yes Series Unknown
Tennenbaum Capital Partners Debt Financing
Kleiner Perkins Series C
Sherpalo Ventures Series C
Mumbai Angels Angel

Employee Profiles

Number of Employee Profiles
29
InMobi has 29 current employee profiles, including Executive Sergio Serra
Executive
Employee
Executive
Executive
Executive

Acquisition

InMobi has acquired 10 organizations. Their most recent acquisition was Sprout on Aug 2, 2011. They acquired Sprout for 0.

Date Company Name
Industry Acquisition Type Price
Aug 2, 2011 Sprout
Ad Network Detail
Jul 9, 2012 Appstores.com
Apps Detail
Jul 13, 2012 MMTG Labs
Apps Detail
Jul 13, 2012 Appbistro
Apps acquisition Detail
Aug 1, 2012 Metaflows
Cloud Security Detail